Daiwa's first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today.
The cutting-edged fishing company first opened its doors in the United States on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Cypress, California, Daiwa Corporation is one of the most popular brands in the Western Hemisphere.
From the very beginning, Daiwa's emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Their precision machined aluminum reel frames offer the strength, durability and speed to bring in the biggest fish, year after year. Plus, Daiwa's rods offer superb rebound properties to give you maximum lifting power to control and move large fish. It's this type of innovation that has left a visible mark on the majority of tackle manufactured today, innovation that continues to advance the sport of fishing.
We're proud to carry Daiwa's fishing products and look forward to introducing you to a few of our favorites. Find your favorite in our online store or tell us about your fishing goals and we'll find the best gear for you.